Big Data Analytics
Big Data Analytics (BDA) has lots been talked about, discussed about and craved about. Our take on BDA is totally different and through our approach we are breaking the boundaries of data, data size and data horizon. We are transforming functional data into simple data. We are changing the entire scope of data analytics into Predictive Force and Automated Intelligence; from the post mortem to proactive action; from “Reports to Alerts” to “Action to Results”.
Imagine a situation where Reports are not needed any more and Results speak by itself. An enterprsing note over here is critical – When you can’t figure out if “Results are driving Action or Action is driving Results”, to reach to such a stage, at every level / function, people should become “Profit Responsible” and this new energized responsibility should direct the Data.
“Directed Data, Responsible Data”
Every activity doesn’t result in a transaction, but every transaction has an activity behind it. In present age system, what gets captured are transactions “Transaction – Field – Table”. Data is actually part of this process. It is the end result of a transaction. It has no life.
“We tweak it into Actionable Data”
The system which you have got used to is working on constraints as it performs as per defined rules / parameters. So, the data from which you choose to perform BDA is actually “limited data”; you can very well visualize now what results you are deriving from BDA.